Air France has begun testing an immersive inflight entertainment (IFE) system with virtual reality headsets on Airbus A340 business-class service between Paris Charles de Gaulle and St. Martin.

The new IFE system, which is a partnership between the French flag carrier and startup company SkyLights, allows customers to enjoy 3D and 2D films or series in their own private movie theatre in isolation from the rest of the cabin. Four headsets are offered on board with a selection of nearly 40 films and series.

Air France said the trial run “will be a valuable learning experience for the company, and confirms the importance of improving the customer experience with original and innovative solutions.”

Following the test period, this new IFE system could be rolled out on other flights in the months ahead.

Linda Blachly linda.blachly@penton.com